Work-Life Balance: The #1 Thing to Offer

This is part two of a two-part series on the growing importance of offering a work-life balance to employees in your company.

To compete in recruiting the best new employees and to retain your current employees, you need to offer work-life balance programs, as I discussed in my last column.

So how do you go about doing this? Is it going to cost you a lot of money to implement these programs and result in lost productivity? It doesn’t have to.

The number one consideration for work-life balance is flexibility. That’s what many potential employees value most. Being chained to a desk from 9-5 with a strict two-week vacation policy every year is an old-fashioned and outdated model.

imagesWork-Life Balance and Flexibility

Here are a few ways to bring flexibility to your workplace. And surprisingly, many of these measures result in increased productivity as your employees are happier, feel more independent and motivated.

  • Offer flexible schedules and telecommuting

Stagger starting and quitting times if appropriate. Some people prefer to start work earlier or later to avoid the traffic during rush hour or to leave earlier in the day to exercise or be with their children.

While some jobs can’t be performed at home, many can be done better outside an office so consider telecommuting some or all of the time. Salespeople who spend a good amount of time on the road could be more productive catching up between sales calls by going to their home office or working in a coffee shop rather than making an appearance in an office.

One PR firm in Atlanta allows all employees to work from home every Friday. They are still connected to each other online. Many of them feel that they are more productive at home than in their shared office.

Make it easy for employees to take off a few hours one day to attend a school event, and make up the time at home or on a different day.

  • Be flexible on PTO

I’ve written before about companies that put no limits on vacation time. Maybe that doesn’t work for your company but you can make sure employees have enough time to take off to recharge their batteries. Increase their PTO each year, even if it’s just by a small amount, to motivate and retain employees.

  • Be flexible and understanding about family emergencies

Allow unpaid leave if an employee has a health crisis, a family emergency or is caring for a sick relative. Chances are good that few employees will need to take advantage of this benefit, but just knowing that it’s an option makes employees feel better about working for your company.

  • Provide child care options if possible

If your company is big enough and demand warrants it, check into setting up an on-site childcare facility. Or partner with one nearby and provide a discount to your employees.

Employees Like to Feel Heard

To best meet the needs of your employees, consider conducting a survey to ask them what they would like to see added to your company. That has the added benefit of allowing employees to feel like their opinions are being heard and considered by management.

Just remember, the key is flexibility. When your employees feel that your company is responsive to their needs and their desire for flexible working options, they will be happier and more productive employees. And that is always good for your bottom line.

Offering Work-Life Balance Key to Recruiting, Retention – Part 1

This is part one of a two-part series on the growing importance of offering a work-life balance to employees in your company.

I’ve always worked too much. I promise my wife I’ll take time off every year for vacation, and I do. Just not too much – two weeks and I’m still connected. If I ever do retire, which I have no plans to do, that will probably mean I cut my workweek to 50 hours, down from 60.

That’s not an unusual work schedule for Americans. Especially for the Baby Boomers, a generation that expects to pay its dues and works long hours to be successful. They tend to be more motivated by money and prestige.

Hey, at least we aren’t as bad the Japanese, notorious workaholics. Some executives don’t even make it home at night, opting to sleep in hotel capsules, coffin-sized rooms stacked on top of each other like crates in a kennel.

The truth is I really enjoy my work as the Turnaround Authority. Yes, it can be stressful and the hours can be long. But it works for me. And I have plenty of time to be with my wife. We catch up with each other every single day with what we call Couch Time, a period of time where we sit on the couch and spend time discussing all aspects of our lives. When I’m on the road, I always call so we can still stay connected.

Achieving that work-life balance has become increasingly important and is instrumental in recruiting younger generations to your business. In fact, the definition of success has changed for many people. Having a work-life balance was ahead of money, recognition and autonomy for more than half the people surveyed in a study done by Accenture in determining whether or not they have a successful career.

And here’s a critical point. More than half of those surveyed had turned down a job offer because of the impact the new job could have on their work-life balance. Seventy percent of those surveyed believe that a satisfactory balance is possible, and often make their job choices based on achieving it.

In 2013, PwC announced results of NextGen: a two-year global generational study that focused on the motivations of millennials in the workplace. The study included responses from 4,000 people, both millennials and non-millennials. One of the key findings was that many millennial employees are not convinced that excessive work demands are worth the sacrifices to their personal life. A majority of them are unwilling to make work an exclusive priority, valuing work/life balance over rapid advancement and skill development.

So if you want to attract the younger generations, you have to think about work-life balance programs. In addition to offering these programs to recruit employees, they will also help you retain valuable employees and can actually increase their productivity as they will be happier and more focused.

Now that you understand how critical it is to offer work-life balance to your present and future employees, how do you do that? Come back for part 2.

 

Would You Trade Long Work Hours for Increased Efficiency and Creativity?

This is not a trick question.

In the U.S., we know that hard work pays off. The more we work, the more successful we will become, or so we believe. Our culture encourages us to work more and rest less. As a business leader, you are used to working even harder than many of the people around you; heavy lays the crown and so forth. You go a hundred miles an hour at work, you give direction, you motivate and inspire others around you. When people ask you how you are, the answer generally includes “busy.” It rarely seems appropriate that you take a break.

But you must. Some of the most successful CEOs in the world are those who work normal hours and take time for pleasure and leisure.

Take time for yourself to stare into space. Read a newspaper or magazine. Take your wife or husband to dinner and a movie. Go for a walk. If you can, drive somewhere for a weekend getaway.

There is one rule, though. You should refrain from checking your Blackberry or iPhone for e-mails or take a business call “just for a minute.” If you must check these devices, try to set a specific time when you will do so, and impose a time limit on how long you can engage with your device. Try to take the break seriously, and you will reap the benefits.

Not only will your relationship benefit (who likes to be left at a dinner table for a business call?), but so will your efficiency level and creativity. You may not realize it, but a lot of the work you do is incredibly imaginative work. I am not talking about ad designs or billboard development. Management, business strategy development and finance all require a lot of creativity – especially when it comes to finding solutions to complex challenges.

Grant yourself a break and you will gain it back in no time through increased efficiency, focus and creativity.

Though any break is better than no break at all, I would prefer that you make relaxation a routine activity. Put it on your calendar and make it non-negotiable to the extent that you can. Most of us tend to compromise personal time before compromising any other activity. This is understandable, but know that your long-term health requires you to live a successful and balanced life.

How do you add balance to your work life?